Wired Magazine recently wrote about a new, NYC-based boutique called Caravan. It's mobile - as in a tricked out Winnebago that cruises around the city selling clothing and art. The only way to find it is to log on to shopcaravan.com and call or email for the location (Wired referenced access to real-time GPS coordinates on the site, but that option wasn't available at the time of my visit). You can also schedule private appointments or book the Caravan for special events.
The 240-square foot store can only handle about 12 customers at a time, but it pulling in up to $30,000 per month. It has created quite a stir due to both its mobility as well as its trendy merchandise...including big brands like Joie, Penguin and Rock and Republic.
Be on the lookout for Caravans in a city near you...current plans include a fleet expansion into Austin, Los Angeles, and MIami. Haute Wheels indeed!